I was guilty of doing a lot of stupid stuff during the first years of my coaching business.
Most of it was because of all the bad advice I got on how to build and sustain a profitable coaching business.
The thing about not knowing something is that you usually end up paying for it big time while trying to figure it out.
Is there something you know you need to do to get coaching clients, but you’re not doing it?
Attending a networking event
Making follow up calls to people you met at a networking event
Or perhaps it's…
Making cold calls (yes, some coaches do this and get a lot of clients from it)
Calling past clients to see if they want to work with you again
Asking for the sale at the end of your free session
The #1 key to building a coaching business empire.
One where you move beyond just 1-on-1 coaching to hosting sold out live events, writing #1 best-selling books, doing blockbuster product launches, leading high-end masterminds, and being seen as a major authority in your field is this…
Offer a specific result.
Often people want to know what I think about these 2 things...
"How young is too young to get started as a professional coach?" or…
"Am I too *old* to get started in professional coaching?"
Even if you’re not one of "these people," my answer to this question about "age" will still apply to you because there's a bigger, deeper, more universal principle that I’m going to explain.
Here's a really short, but powerful clip for you that I think you'll find valuable. It's from my Big Money Business Coach live event a couple years back where I share 4 major mistakes business owners make with their employees. You're free to use this with your business owner clients if you're a business coach.
“Being found by clients may seem hard, but people are already looking for you.”
What I hear most from coaches as they grow their coaching businesses is that they struggle to be discovered by their ideal clients. They may try things here and there, but aren’t getting the momentum they really want. In reality, it’s actually pretty easy to be found.
Clients just have to hear about you and there is an abundance of
When you start your coaching business and begin building it, you think about a lot of things – marketing, branding, websites, networking, and of course, getting clients. But, there’s another aspect to running a coaching business most coaches don’t think about in the beginning – how to get clients to stick around. It usually isn’t until a coach has experienced a sudden income drop that they start to notice clients don’t...
One of the biggest reasons why coaches don’t get clients or don’t get as many clients as they want is lack of confidence. When you are a confident coach, two major things will happen:
You've got something inside of you that you'd like to teach others, but are too nervous that it’s been done before….
Or, you have something that you’d like to share with EVERYONE – doesn’t really matter who they are.
Forbes released its list of top richest people in the world and someone new made it to #1. He’s not an oil tycoon and he didn’t develop some super sophisticated software either.
He owns clothing stores.
Tons of people own clothing stores. Yet his has made him the richest man in the world. He took something that he knew a lot about and turned it into a super successful empire.